Envelope & Letterhead Printing
Most businesses use direct mailing as part of their marketing strategy. When you send things to customers, you should back up your efforts by using professional and attractive printed envelopes & letterhead - you can enhance your efforts and reinforce your brand image. When a customer receives a mailing from you that includes a custom printed envelope and read your message with your letterhead, it greatly increases the chance that that customer will read what is inside.
Letterhead printing rounds out your professional business identity. Pair with matching custome printed envelops, custom note pads, and custom labels to complete your Corporate Identity package!
Marketing Tips
Whenever you send something to your customers, you should add a professional touch by using custom envelope & letterhead printing.
Want to increase the chances of customers opening your direct mail? Custom envelope printing that includes your Logo and Corporate Identity is proven to dramatically improve read rate of direct mail. Customers are constantly flooded with junk mail which means you need a way to make sure your mail can be identified quickly and easily. Whether you are advertise through direct mail or simply need to communicate with your current customers, keep these envelope & letterhead printing principles in mind.
Logo No single image or design embodies your brand like a logo. Include your logo in the upper left hand corner of the design or along the right side of the envelope. A recent trend is to use the logo like a watermark - faded and extending across the face of the envelope.
Contact information Besides an address, always include a phone number as this gives customers a direct line to your staff.
Bulk printing The best way to save money is to print bulk.
Printing your letterhead in full color enhances your brand identity and reinforces your marketing message. Complete the effect by adding a full color envelope and mailing label to create a fully customized professional stationery package. A complete brand identity package always includes letterheads. Invoices, receipts, or any formal correspondence should always be printed on company letterheads so your customers will know who sent them a letter.
Letterhead should always include a logo and basic contact information. Most businesses divide the content of letterheads between a header (at the top) and the footer (at the bottom). By breaking the information into parts, you leave more room on the bulk of your page for the content of your letter. Backgrounds should be subtle so that your content remains readable.
The header typically contains the logo, color scheme, and basic contact information. The size of the header can vary from .5'' to 3''. Use the far left, center, and far right for information and try to leave some space between each item of information; otherwise, your header can look cluttered and crammed. As a final note, try to avoid using fonts smaller than 8pt so that the reader will have no problem reading the information. The footer can also include basic contact information, but more formal copyright, business entity, and disclaimers are also reserved for the footer.
Background images are a great way to add spice to your letterhead printing, but keep it subtle. If backgrounds are too intense, your copy may not be readable. Imagine black text across a dark gray or red image in the background ¨C as text runs across the background image it can become nearly invisible in these examples.
Production Details
- With envelope size options
- Greeting card & announcement envelopes - A6, A7
- Stationery & commercial envelopes - #9, #9 Window, #10, #10 Window
- Booklet & catalog envelopes ¨C 6x9 booklet, 6x9 catalog, 9x12 booklet, 9x12 catalog, 10x13 booklet, 10x13 catalog
- Full color on the front with color or blank back for letterhead
- Standard size of 8.5 x 11 for letterhead can be custom trimmed to meet your needs
Our graphic designers will be happy to receive your brief for artwork or we will be happy to receive your own artwork on disc. You provide the spec and we'll return our QUOTATION of PRINTING, call us today on + (86) 135 333 11702 or email us [email protected] your PRINTING requirements.
